Using a boilerplate type letter will allow you to just change the name of the company versus writing dozens or hundreds of individual letters. Im not watching and Im not buying. Read about them. I am so sick of seeing this. Thanks, Kinchan. And not only that tell these companies youll be taking your business elsewhere; perhaps to a competitor that doesnt wear its politics on its sleeve. Dont even get me started on Disney! We are headed in the same direction. They are Boomer V2.0.only twice as insufferable since they lack the experience and context behind the 1960s cultural revolution and overthrow accomplished by their creators. As to the why of it all, Im still looking for a good answer myself. And everyone suffers. We also noticed several auto agencies running the same awful holiday ads from the year before were looking at you Ford Trucks. I CANT STAND IT! Are tv ads only meant to target black purchasers? Companies purporting to care about progressive values are really doing nothing more than striking a superficial pose meant to signal virtue while distracting from any companys true motive: financial gain for shareholders.. People are starting to hate them. I went on a two month road trip Nov-Dec. 2020. SO GROSS!! Occasionally there is a tan or brown-skinned person thrown in there. As this was for all intents and purposes a manufactured generation raised on Disney Cumbaya, Sesame Street, anti-white propaganda, blatant feminism, rap and hip-hop culture, they have turned out precisely as intended. Integration will only come gradually over generations. Get out and enjoy your life, and leave those miserable techno-fascists behind. How many rainbow-colored logos did you see in June? In fact, theres an article over at Redstate that proves your point exactly using the very same analogy. Ive looked for surveys of percent of actors in commercials/ads by race and they are almost impossible to find. . If the general public only knew how creepy, manipulative, and destructive he is . Every single night, there is a shooting/homicide. There is no hard and fast rule for diversity. It is time to get over it. Thank you for putting into words what has been bothering me for the last two years. some stick and become part of the public consciousness. I would assume Deltas passenger mix is about 40% white male today. I dont feel guilty about being an upper white middle class citizen but I am feeling a bit offended because advertisers of TV commercials are completely ignoring their main buying group of the population. Your article was on the top page of my search but it was on DDG. Pew Research indicates that roughly 40% of the U.S. population is a racial or ethnic minority. I have no reason to protest but seeing it recognized and discussed just made my day! (Witness attempts to reboot the film Annie, The Wonder Years TV show, and Marvel and Disneys efforts to replace white characters with characters of color, and even change their genders and sexual orientations.). Portrayed white women, and men and women of color. Congratulations for exposing what has been obvious to me but taboo to speak about if one is a white male. Eventually this transformed into the black sidekick or partnerand then eventually the white male lead was replacedand Will Smith and Denzel Washingtons son became the lead. He seemed like a great person, but his take on women in business wasnt resounding, to say the least! Sad and creepy, but not surprising. White girls too. What is the rationale for this? 5. I dont think anyone has a problem with brands catering to their customers or trying to gain traction with new demographics. White boys dont want anything to do with these girls. I send emails every day to advertisers and tell them congratulations for being BLM loving SHEEP and just like all the other advertisers riding the black bandwagon just so they can be PC and shame on themselves for going out of the way to make white people look as stupid and frumpy as possible in comparison to the black actors! See, Robert, I think you should have asked me to tackle this subject anyway. The biggest lie I see every day in TV in ads is mixed couples with a white husband and black wife. Im fine with showing mixed race couples since they certainly do exist but its portrayed in far far greater percentages than exist in reality (unless Madison Avenue is trying to have life imitate art by convincing women that black men are the ideal and white men are bumbling morons). This is classic social engineering via Madison Ave. Im pretty sure we have the George Floyd BLM protesters to thank for this. If everyone sits around complaining but not taking any action they and their agenda win. Its not just every commercial break; its nearly every commercial now where white people are put in secondary or subordinate roles, white men are made out to be idiots and buffoons, and black people are universally portrayed as the smart, sensible, successful role models everyone else looks up to. Ive noticed it, too a conspicuous number of women replacing traditional male leads in truck commercials, super-hero movies, etc. Because if brands and advertisers really cared about diversity and inclusivity and representing all races and cultures equitably, then they would put an honest effort into giving everyone their fair shake and especially into recognizing and respecting the differences in our cultures while bringing us together in our love for their brands. Not to mention the actual equipment all a financial burden on the parents. You know its not right to be white in todays Woke society . I for one am going back to reading or streaming movies with no commercials. Everything is everybodys fault except for theirs ask all the black prisoners in prison! And I am CONVINCED this is due to SPECIAL INTEREST GROUPS and PACs and ACTIVISTS. I SELF-IDENTIFY as a CAT! Thats . Everything is going crazy, and much like in astrophysics, whenever you think you have everything figured out, 50 new questions come up. Im just pointing out what any objective, fair-minded person can see and that is the colossal, glaring overrepresentation of black people in TV commercials at the expense of other races, particularly white people. Admittedly Im going off of anecdotal evidence, but it seems almost every interracial couple in commercials is black-not black (usually black-white), with the bare minimum being black-not black. I am sad that white people are not represented in TV commercials. I also want to say that your comment reminded me of an HR policy that was imposed on hiring committees during the time that I worked for a public university system several years ago. Theres nothing like a hay-bale-throwin, truck driven guy who know how to fix things! But what I was trying to say was that I was getting disturbed by not only the minimization of white people in advertising but also the (excuse my language) pussification of the masculine American male, but grown men and boys. no taxpayer is going to care about my first world problem..lol. I understand these ad people are maybe trying to achieve some kind of authenticity and will always try to protect themselves by claiming their ads are aspirational i.e. The culture is rife with this stuff now . When corporations like Google and Facebook have total control over the information and ideas that we are allowed to see and share, and the direction of the country is being altered by invisible forces with their own hidden agendas, then we as a country have big problems and wed better wake up. [They] have made us afraid to question the narratives and agendas that we can clearly see them pushing upon us, in an effort to neutralize us until their work is done. The AT&T Fiber spot with the mom turning into a pixelated monster via video call ironically from one of the oldest corporations still operating into the 21st century, is one of very few commercials Ive seen recently that strikes gold. I guess the issue Microsoft has with my posts & or comments because they are from a conservative perspective. I agree with the commenter who said Maybe use no actors, there are some out there that are well made and entertaining.. 8. To brand masculinity as toxic is as ignorant as it is dangerous, and if you ask me, its the product of radical feminists who are themselves a toxic breed. This is far from reality. But again like me, their assets were all in their land. as racists. It has actually made me racist somewhat. I happened along this post because I have been observing everything you mentioned. are there no non-black actors applying for a paying gig to be in Gain commercials? But do you hear about it, unless the white person is a mass shooter? (Interestingly, I will add, research suggests that ethnic minority consumers actually prefer to see white people in ads when those ads do not include members of their own ethnic group. Hispanics and Latinos are seeing themselves represented very little in advertising, which probably has them feeling pretty slighted given that they account for nearly 20 percent of the population and. Have people from those groups get involved in developing and reviewing the content you plan to use. Hed also probably think 1/3 of relationships are interracial, 25% of people are LGBT, all white men are either evil or stupid, all women and PoC are virtuous and intelligent, etc. sorry that seeing non-whites on your tv makes you angry, Hitler. The real issue for me isnt that they are showing more commercials of interracial couples but the fact that these companies are burying us in the number of commercials & completely exaggerating the actual numbers of interracial couples & transgender folks in these commercials. Actors have always been expendable to Hollywood and the ad industry so I dont think they care who they cast as long as they keep their jobs. But, this isnt some sort of phenomenon. Im a 64-year-old liberal white female who usually votes Democratic but Ive been noticing this more and more. I am a white female and I feel for the white male who is so obviously portrayed as a home-staying effeminate and clueless male. The problem is look at the actual news. I think theyre trying to sell ideas I just dont know what ideas theyre trying to sell.. It basically said ALL WHITES ARE RACIST. What have we allowed the wicked and perverse among us to do to our poor boys? These points are not racist at all. Now that the global elite has removed their velvet glove the iron fist is so obvious that slow learners are finally seeing their work in progress, and the normies are left to stew with the question: WHY? Melissa Kandel, little word studio, 7. What people do on their own time is fine with me just dont try to indoctrinate the populace to their unrealistic commercial portrayals. A digital billboard in Times Square lights. Now imagine how much I loathe the crap thats being dished out in all forms of media, but especially commercial advertising. Lets not reduce the dignity of humans with dark skin to that mindset. I am really tired of seeing mainly blacks featured in TV ads! This is the new WOKE CULTURE we are dealing with right now. Oh, Im afraid the NHL isnt just being picked on its own-goaling itself. Have you noticed, even the cartoon commercials contain black, interracial and gay people in them. You could also throw in guilt and reparations as other potential motives. Planning and strategy of inclusion and diversity needs a holistic approach which involves most, if not every stakeholder. 90% of the time its one black shooting another. But the people behind the ads are all for this. I cant stand it. 3. Just like I resent, though I am a woman, that when a white man usually on psychiatric drugs goes nuts and shoots people, its white rage right along toxic masculinity and other clap trap. Yes, you can find the odd article here and there, or an occasional thread on a discussion forum. So this makes for a huge boulder rolling down the hill with great momentum. I dont own slaves and neither did any of my ancestors (poor immigrants). The Oscars So White thing always makes me laugh the members of the Academy are complaining about the people they vote for. Not with any solution or anything with substance, but rather, with a cliche: the first step in solving a problem. In some cases these cookies improve the speed with which we can process your request, allow us to remember site preferences youve selected. I agree. Sad. We are circling the openings to some pretty deep rabbit holes here, but I do think more and more people are starting to catch on. Edit: Its six months later and the media still isnt done blaming the car: I am so disgusted by the the portrayal of feminized males in the media (and frankly their actual existence in real life) today. Its my belief that all these things are doing harm and serious damage and just pissing people off even more. The whole you have to be an activist or youre a racist deal is getting old. White men ARE shown to be bigger/ plus-sized. Used to be, advertisers/retail corporations avoided controversy at all costs dont disturb any portion of the buying public. Sadly, I think you are largely correct. As an aside, Im not sure why the above article suggests that blacks shouldnt be depicted in commercials doing white things, that they should be depicted doing black things. Representation can be considered a buzzword because our indifference to ads in general have made them white noise most of the time. I feel advertising should be proportionate with the population. There are those of us on the left who are also fed up with the not so veiled attempt by the Uber-left to vilify and demonize white males. The only way out I see is to try and make these companies (including your catalog company) pay a price for their actions. I cant even watch it on weekends anymore because most of the hosts and guests are black. Mostly white men. CTV Advertising Means Diversity. It drives me nuts, and for so long I have felt like I am the only one who gets worked up about it. They refuse to think critically for themselves; they just believe what theyre told. Boy.. America lost its spine. Blm and its little followers are trying to take over the world and that will NEVER HAPPEN!! I have no heirs and actually considered it for a moment but the HYPOCRISY of both BLM and the CRT government consultant who gets paid $20,000 for a LECTURE and $250 thousand annually by government.
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forced diversity in advertising